New Loog Mini and Loog Pro Guitars

We’ve been heavily hinting about some new Loog Guitar models on social media these last couple of days – and time has come to finally let the cat out of the bag! So without further ado, here they are to bask in their complete, revamped glory:

New Loog Mini and Loog Pro

Don’t you love them? We absolutely do. The Loog Mini, for starters, is a new, smaller version of our acoustic Loog Guitar that FINALLY gives a straight answer to all parents looking to make rockstars out of their younger kids.

Designed for kids 3+, it comes in a wide color palette. And, just like all Loog Guitars, it includes access to the Loog app and its video lessons, tuner, and songbook with songs by The Beatles, The Rolling Stones, Bruno Mars, Taylor Swift and more.

New Loog Mini

The Loog Pro is an upgraded version of the original Loog Guitar. It introduces a new pickup, a new all-maple neck, a new bridge and other enhancements that dramatically improve its sound, intonation and playability. The Loog Pro line will have acoustic and electric models (of course).

New Loog Pro

A new generation of Loog Guitars for the new generation – and stay tuned! You’ll be able to pre-order yours in the next couple of weeks 😉 For the meantime, we’ll be showcasing the new Loog Mini and Loog Pro models (in all colors) at this year’s NAMM Show – come jam at Hal Leonard’s booth (5720). Happy playing!

Introducing the New Loog Guitar Events

We’ve been keeping busy this year in our own hometown with a crazy idea we had: Loog Guitar events. Or, in other words, why not offer concerts for kids and then show them how to rock out once the gig is over? Luckily, we found many similar-minded people who thought our idea wasn’t that crazy and let us test it out.

Granja de piratas with Loog Guitars

And boy was it fun! Kids were not only enjoying rock shows made for them, but also sticking around to learn to build and play the Loog Guitar. The more extroverted bunch even dared to hop on stage and try the Loog out! Others prefered one-on-one sessions at the end of the show, helped by band members and music teachers.

Todomusica teachers with a Loog Guitar

Of course, this wouldn’t have been possible without the most amazing kids’ band: Granja de Piratas. Musicians from the band took turns to put on some of the most entertaining rock shows for kids we’ve ever seen, playing the Loog on stage.

Loog Guitars at Groove Academy

It was a win-win situation for all. Music stores, clothing stores and music academies got to show their own products to eager potential clients. Music schools showed off their teachers’ expertise and booked a couple of lessons. We got to show off the little-guitar-that-could to music-minded parents. And kids got to have the time of their lives taking part in a real-life rock show put on just for them.

Granja de Piratas at Festivalito

After gaining some experience in the format, we decided to take part in the first festival for kids here in Montevideo. So we got together with Granja de Piratas and took their show to the first Festivalito ever. What started out as a show for just 10-20 kids and parents exploded into a full-fledged gig with hundreds of families stopping by to sing, dance and learn to play. Awesome!

Granja de Piratas at Festivalito

We’re looking forward to taking this format and playing with it in the US next year. So stay tuned for news! We might be playing in a city near you very, very soon 🙂